Every salesperson has to make presentations to their customers, and the most common tool they use is Microsoft PowerPoint. In an earlier post, I even talked about PowerPoint as a form of “persuasion technology” in sales. But PowerPoint is not without critics; some feel that it encourages a lazy way to deliver information: first, you get the bullets into PowerPoint, then, you read the bullets to the audience. Presentation done.

Lots of stuff has been written about how to do it better, but if you are already prone to using PowerPoint, are there any alternatives?

Flypaper is interesting, because it is free. No caveats or hitches here.

Download this software and you can immediately design impressive presentations for delivery locally on your computer, or over the web. You can include video, audio, animation, and choose from predesigned models and templates. Flypaper works using a “story” model of building your presentation, and it breaks away from the “bullet method” of doing things. With Flypaper, the emphasis is on Flash-based animation that is easy to put together. Highly recommended and well worth a try.

What I findparticularly interesting is that the man behind Flypaper is Pat Sullivan. As you may already know, Pat was the founder of ACT! and later, SalesLogix; two commercially successful customer relationship management solutions. Given Pat’s background in sales, it comes as no surprise to me that he would be involved with “persuasion technology.”

This entry was posted on Friday, May 9th, 2008 at 9:07 am and is filed under SalesWays, Technology. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.